SHAFAQNA – Liberals and secularists all over the UK are already crying outrage as Islamic Relief unveils its new pre-Ramadan campaign on London buses. Adverts proclaiming glory to Allah will be branded on hundreds of buses around the country to raise money for victims of the Syrian Civil War and portray Islam in a positive light.
Islamic Relief, Britain’s biggest Muslim charity, came up with the advertisements with the line ‘Subhan Allah’ – meaning ‘Glory be to God’.
The government-backed organisation wants to ‘break down barriers’ and portray Islam in a positive light.
Muslims will be asked to donate to the cause to ‘gather the rewards of Ramadan’.
Cities with the largest Muslim communities will be targeted. London has 50% of Britain’s three million Muslims.
Islamic Relief’s aim is to encourage young Muslims to think about charitable giving and humanitarian work and not be drawn in by propaganda created by terrorist groups like ISIS.
Imran Madden, the UK director of Islamic Relief told The Sunday Times: ‘There is a lot of negativity around Muslims at the moment involving things such as counterterrorism issues.
‘We want to change for the better the perception of Islam. The bus campaign is about breaking down barriers and challenging misconceptions.’
England cricketer Moeen Ali is supporting the initiative. He wants the adverts to encourage debate and increase understanding.
The adverts will start running in the capital from May 23.