SHAFAQNA – Looking to see a show? Google has made its easier to purchase event tickets right from its search results page.
Building on last year’s addition of official tour dates to its Knowledge Graph, Google today said that webmasters can now add some code that will result in more details about artists showing up in Google.com results, from official ticket links and delegated event listings to comedy events and venue info.
Say, for example, you’re a teenage girl excited about Ariana Grande’s upcoming U.S. tour. Just type in the singer’s name and the word “tour” or “schedule,” and you should find a list of her upcoming events, as well as a link to an official ticket-buying site.
Webmasters can visit Google’s blog post for more details about how to get their site’s details to show up more prominently on Google.com. For some services—like Bandsintown, BandPage, GigPress, ReverbNation, or Songkick—sites can install an event widget that adds the code automatically.
Theaters, libraries, concert halls, fairgrounds, and other venues that already list events with popular sites like Ticketmaster, TicketWeb, Ticketfly, or LaughStub can also leave the heavy lifting up to Google.
Google is also showcasing the social profile links of various brand names, including Pixar, Apple, Starbucks, and, of course, Google.
To be featured, add your company’s profile information to your Knowledge Graph entry, and users will be able to quickly access your Facebook, Twitter, Google+, Instagram, YouTube, LinkedIn, and MySpace pages, without leaving the search results.